BidOnRealty Fastrack™ Selling Process
Our Fastrack™ selling program is designed to get your listing sold within 30 days or less.
It consists of a 25 day advertising blitz and preview period, culminating in a 5 day online auction.
This is just a suggested format, but is one that works. You are free to modify the time schedule to
best suit your particular situation.
- Day 1 - List the property in your local MLS and with BidOnRealty.com.
($59.95 upload fee applies. This is the only fee you will pay). Once listed with
BidOnRealty, you will receive a link to your listing’s unique Bid Form. Incorporate this link into any
and all advertising and promotions that you do. Bidders can also search for the listing via address,
MLS ID, or property description.
- Days 2-10 - Feature the listing (and link) in postcard mailings, newspaper ads,
Trulia.com, your own website and
whatever other exposure tools you have available. Your campaign should be designed to get people
to preview the home for the upcoming auction. Think of it as cramming your typical 120 – 180 day
marketing budget into 25 days.
- Day 11 - Hold Auction Preview Open House #1. Inform visitors of the upcoming auction,
and to register (from your Bid Form link) for the auction right away. This way you know how many
potential interested bidders there will be. Also inform them that they can Buy Now
or Make Offer from your Bid Form link, up
until the start of the auction.*
- Days 12-24 - Repeat mailings, newspaper ads etc., with the theme being urgency to preview
the property prior to the start of the online auction.
- Day 25 - Hold Auction Preview Open House #2, again, advising people of the upcoming
auction and to register early for bidding from your Bid Form link.
- Days 26-30 - Hold your BidOnRealty.com online auction if the property has not
sold via the Buy Now or Make Offer pricing modules.
*If more than one party submits a Make Offer bid during the preview period, it is advisable to
inform them that more than one party is interested, and they must now submit offers via the online auction
during the time scheduled. Alternatively, you can reschedule the auction earlier so these two parties
can bid against each other. If you have multiple registrants for the auction, consider it a "Best Practice"
to hold the auction as scheduled in order to have the highest number of bidders possible. Bidders are advised
at registration, that in the event of multiple parties utilizing the Make Offer feature for your listing at
the same time, they will be directed to place their offers via the Online Auction module. You can always hold
your auction, regardless of any Make Offer activity. Remember – it only takes two for the auction to be the
best option available, but, the more interested (registered bidders), the better.